Monday 8 February 2016

What is future of Digital Marketing and Seo in 2016 ?



  • Search Engine Optimization is becoming more and more complicated with each passing day. There used to be just one or two ranking factors (having back links in bulk with the right anchor text was enough to get you on top in most cases), but now there are hundreds of ranking factors. And you need dedicated experts and professionals to look after your website, from both on-site and off-site perspectives, which mean that the companies will have to train or take experienced SEO professionals on board.
  • Internet has only recently started to get the attention of real world businesses. There are hundreds and thousands of businesses that will be looking to jump the bandwagon by launching a website in the coming days. It will result in more competition, and eventually, in more demand for SEO or Internet Marketing professionals.
  • Every day, hundreds and thousands of new websites are being launched. True that anybody can learn the basics of Search Engine Optimization, but most of these websites or business owners have other things to deal with, and they need someone to look after the SEO side, which is an integral part for the success of any online business.
  • To survive in the intense competition, businesses will have to invest more on online advertising, and they’d like to have some thorough professionals in charge of their hard-earned money instead of letting some amateur squander their money left, right, and center.
  • Big brands and organizations are also starting to take interest in Internet and Social Media. They know the benefits of having a skilled professional over a part-timer, which means they will be ready to invest on hiring SEO guys who are on top of their game.
  • SEO community is getting stronger and stronger with each passing day, and it is just starting to get the hang of things. Earlier, SEO was more about “trial and error approach” or following others’ footsteps, mainly because at that time we have webmasters or computer graduates working part time as SEO professionals. But with the passage of time, it is getting more and more scientific, and we are having more dedicated and specialized professionals.
SEO is not dead and it will never be dead. Though in future, shape of SEO will change. The way I see, Google never killed SEO, they just made it more competitive and challenging. How many of you believe that in SEO will be one of the majorfactor for a Website success in future along with other non SEO rankingfactors?

Friday 18 September 2015


Social Media Optimization (SMO) is a way to increase the visibility, traffic & popularity of a business. It can be trading or branding of a product with the help of social media network. Promoting through social media networking sites like Facebook, Twitter, Linkedin, Pintrest, Instagram, Google+ is called social media optimization.

Social media is global world-wide network in which millions of people are connected to each other. In social media millions of people are active at the same time. In social media, people share images, videos, comments, posts, pages etc. Social Media is cloud base public network with which we can connected this network easily.

Top social media network:- 
·       Facebook
·       Google+
·       Twitter
·       Pinterest
·       Instagram
·       LinkedIn
·       Meet up
·       Tumblr
·       Flickr
·       Vine etc..

They are top social media network which connected to people each other, you can easily share the photos, videos, comments, messages, posts, and pages.

Polyvalent Digital Pvt Ltd is one of the leading companies which deals into SMO & email marketing. If you are looking for Brand Promotion through email marketing or FaceBook Likes; Please feel free to contact us at 128, Vipul Trade Center, Sect 48, Sohna Road Gurgaon 122001 or send us your query at hello@polyvalent.co.in or call us at 
this no- 9873003664